Abu Dhabi Airports, part of the holding company ADQ, has unveiled a new corporate brand identity. It plays a significant role in Abu Dhabi’s economic vision by managing five vital airports in the Emirate of Abu Dhabi and the ancillary businesses that support them. Established in 2006, it leads the development of the Emirate’s aviation infrastructure. ADAirports operates five Emirate airports, including Abu Dhabi and Al Ain international airports, Al Bateen Executive Airport, Sir Bani Yas, and Delma Island airports.
The three components of the brandmark inspiration are People & Partners (the Human Element) at the bottom and Future Growth (the Sky’s the Limit) at the top. The stroke in between, which also denotes the takeoff and landing, is inspired by form and flow. Together, they culminate into a strong unit.
The new corporate identity supports the airport operator’s future expansion goals. As ADAirports gears up for its next phase of expansion, the redesigned brand is supported by a dedication to offering a world-class airport ecosystem to customers and partners. This commitment is driven by an ambitious mission to define the future of airport experiences.
The company said that it was inspired by Abu Dhabi’s innovative leadership, economic foresight, and status as one of the most popular tourist destinations in the world.