K-pop sensation makes luxury fashion debut.
LISA, the global K-pop icon, has made her official debut in the Louis Vuitton Spring 2025 campaign. Shot by renowned photographer Steven Meisel, the campaign features LISA in front of French contemporary artist Laurent Grasso’s captivating works, marking a significant milestone in her fashion career.
A Fusion of Art and Fashion
LISA’s campaign debut for Louis Vuitton is not just a showcase of fashion, but also an artistic collaboration. The backdrop of the campaign includes Grasso’s “Studies Into the Past” series, a collection that explores historical techniques and composition. The paintings’ grandeur and retro-futuristic style seamlessly complement the Spring 2025 collection, highlighting the merging of past and future aesthetics.
The Perfect Pairing of Icons
Grasso, who was impressed by Nicolas Ghesquière’s ability to blend high fashion with impactful locations, expresses admiration for the campaign’s synergy. He noted that both LISA and co-campaign star Saoirse Ronan brought a modern energy to the mix, enhancing the connection between the paintings and the Louis Vuitton collection.
LISA, who was named Louis Vuitton’s ambassador alongside other major celebrities like Zendaya and J-Hope, brings her unique presence and style to the campaign, solidifying her status as a global fashion figure.
Fashion with Historical Influence
The Louis Vuitton Spring 2025 collection draws inspiration from historical references, which is reflected in both the designs and the stunning visuals in the campaign. Grasso’s paintings provide a perfect complement to the luxury house’s signature blend of classic craftsmanship and avant-garde style.
LISA’s debut in Louis Vuitton’s Spring 2025 campaign marks a significant moment in both her career and the fashion world. With Steven Meisel’s iconic photography and Laurent Grasso’s powerful art, the campaign offers a stunning fusion of history, art, and modern fashion.