English footballer Jude Bellingham has been chosen as the face of Louis Vuitton’s Spring-Summer 2026 Formalwear collection. As the brand’s “Friend of the House,” Bellingham showcases Pharrell’s vision of the modern dandy through subtle tailoring and luxury minimalist designs.
Pharrell’s Modern Dandy Aesthetic
Pharrell’s dandy vision for Louis Vuitton continues to evolve, featuring tailored workwear and fine sartorial details. The collection blends quiet luxury with functional workwear silhouettes, creating a refined yet versatile look for today’s gentleman.
Key Collection Highlights
Bellingham brings Pharrell’s designs to life in black-tie and casual workwear looks, both subtly infused with Louis Vuitton motifs:
- Black Evening Suit: The sleek black suit reveals tonal LV jacquards and gold-trimmed buttons embossed with the iconic LV logo, with a printed tie subtly showcasing the LV pattern.
- Casual Workwear Look: A charcoal workwear jacket paired with a quarter-zip knitted sweater exudes effortless style. The jacket features fine leather patch pockets and silver embellishments, while the trousers are elegantly tapered with deep pleats.
Bellingham completes his looks with a selection of sleek leather bags from the LV Aerogram line, including the Boarding Messengers, Keepalls 50 and 35, and the Duo Pouch.
Bellingham’s Growing Relationship with Louis Vuitton
Since becoming a Friend of the House in Summer 2024, Jude Bellingham has formed a strong connection with Pharrell, following his move to Real Madrid. Bellingham expressed his excitement, stating:
“It is such a pleasure to join the Louis Vuitton family. I’ve always been attracted to the House since I was young, and I’m happy to continue building my relationship with Pharrell, whose work I truly admire.”
Collection Availability
The Louis Vuitton Men’s SS26 Formalwear collection will be available in stores on August 28, 2025, offering fashion enthusiasts and Louis Vuitton fans a chance to experience Pharrell’s vision for the modern dandy.