Amazon.ae has launched its 2025 Eid eGift Card collection, marking five years of celebrating Eid with a digital twist. This year, the collection features two exclusive designs by renowned Emirati artist Abdulla Lutfi, known for his signature black-and-white artwork.
Lutfi, an artist on the autism spectrum, brings a unique perspective to the collection. His latest designs capture the joy of Eid through scenes of family gatherings, celebrations, and gift-giving. With his distinctive style, he creates artwork that resonates with audiences across the UAE.
A Personalized and Convenient Gifting Experience
The Eid eGift Cards are now available on www.amazon.ae/giftcards and the Amazon app. Customers can choose denominations of up to AED 6,000 and include a personalized “Eid Mubarak” message. Additionally, scheduled delivery options make it easy to send gifts at the perfect time.
Expressing his excitement, Abdulla Lutfi shared:
“I wanted to capture the happiness of Eid—the gatherings, celebrations, and joy of giving. It’s amazing to know my artwork helps bring people closer during this special time.”
Supporting Local Talent and Cultural Heritage
To mark the launch, Amazon.ae hosted an interactive art workshop led by Abdulla Lutfi. Emirati entrepreneur and interviewer Anas Bukhash, who attended the event, praised the initiative:
“It’s great to support Amazon’s Eid campaign again. Collaborating with talented Emirati artists like Abdulla Lutfi adds a meaningful cultural touch to this gifting tradition.”
With this collection, Amazon.ae continues to blend tradition with modern convenience. By supporting local artists and making gifting effortless, the platform ensures the joy of Eideyyah remains alive in the digital era.