BRED Abu Dhabi, presented by Hypebeast, is set to make a grand comeback in April 2025. In anticipation of its third annual festival, the organisers have collaborated with The Synaptik, Asayel, and Karim Osama to release an exclusive track, “Hena,” reflecting the event’s neo-culture identity.
A Celebration of Regional and Global Talent
BRED Abu Dhabi is known for blending streetwear, art, and music, offering a stage to both global stars and regional talent. Last year’s festival featured Offset, Metro Boomin, and Don Toliver, alongside retail pop-ups from ASICS, Footlocker, and Sneaker District.
This year, the festival continues its regional focus with “Hena,” a track produced by Sleiman Damian under Gold Pound, an independent music marketing agency. The song fuses Arabic sonic identity with Western influences, exploring themes of migration, belonging, and cultural heritage through traditional strings and atmospheric sounds.
Live Performance at AMP Stage
Festival attendees can look forward to a live performance of “Hena” at the AMP Stage, one of BRED Abu Dhabi’s two main stages dedicated to showcasing regional talent. For now, fans can stream “Hena” online via Spotify and other platforms.
Early Bird Passes Available
Tickets for BRED Abu Dhabi 2025 are now available. Music and culture enthusiasts can secure early bird passes on the festival’s official website.