Dubai Culture and Arts Authority (Dubai Culture) has launched the sixth edition of Ramadan Heroes, a humanitarian initiative promoting generosity and social responsibility. Organized in partnership with talabat UAE and the Emirates Red Crescent (ERC), the campaign encourages residents to contribute to those in need throughout the holy month.
Aligned with the Ramadan in Dubai campaign—led by the Dubai Media Council alongside government and private entities—Ramadan Heroes showcases the emirate’s commitment to fostering a culture of giving.
Supporting Those in Need
Under the theme ‘Celebrating the Spirit of Giving,’ the initiative calls on UAE residents to donate iftar and suhoor meals, food parcels, Eid clothing, and Zakat Al Fitr. Contributions can be made to charity platform in Talabat UAE, ensuring secure and timely distribution through the Emirates Red Crescent.
Shaima Rashed Al Suwaidi
Director of Corporate Communication and Marketing at Dubai Culture
Shaima Rashed Al Suwaidi, emphasized the initiative’s role in strengthening social bonds:
““This campaign reflects Dubai’s deep-rooted values of generosity and unity. Over the years, ‘Ramadan Heroes’ has encouraged acts of kindness and meaningful contributions to charitable causes.”
She also highlighted the importance of collaboration with talabat UAE and the Emirates Red Crescent in reinforcing Dubai’s position as a global humanitarian hub.
Expanding the Reach of Ramadan Heroes
Reef Al Khaja
Marketing Director of the Emirates Red Crescent Authority
Reef Al Khaja, noted that Ramadan Heroes has grown significantly in its sixth year, reaching more individuals across the UAE. She added:
“The success of ‘Ramadan Heroes’ is a testament to strong partnerships. Together, we mobilize community support to meet the needs of families and individuals, maximizing our impact throughout this blessed month.”
Simonida Subotic
Vice President and Managing Director at talabat UAE
Simonida Subotic, reaffirmed the company’s dedication to the cause:
“‘Ramadan Heroes’ has become a meaningful tradition, strengthening our bond with the community. Through our platform, we provide a simple and secure way for people to donate and make a difference.”
A Call for Community Participation
As Ramadan Heroes enters another year, Dubai Culture encourages residents to take part by donating meals, clothing, or financial support. Every contribution helps uplift those in need and fosters a stronger, more compassionate community.
For more details on how to participate, visit talabat UAE or the Emirates Red Crescent platforms.