LOEWE’s Bold SS25 Collection Showcased in Collsacabra’s Dramatic Landscape
For the SS25 campaign, LOEWE took actors Drew Starkey, Taylor Russell, and Wang Yibo to the rugged heights of Spain’s Collsacabra mountains. Captured by renowned photographer David Sims, the campaign beautifully combines Jonathan Anderson‘s signature contemporary style with graceful draping and bold tailoring.
Key Campaign Highlights
- Drew Starkey:
Starkey, the lead actor from Queer (2024), reclines in tall grass with LOEWE’s Puzzle bag in vibrant Evergreen. His outfit includes a technicolor intarsia sweater vest and oversized pleated trousers. In another shot, he stands strong in a long calfskin coat, transitioning from sleek brown leather to dark ostrich-embossed patterns. - Wang Yibo:
The Chinese star is seen in dramatically draped trousers crafted from medium-weight cotton and checked wool jacquard fabrics, paired with a backward-style checked shirt with a crinkled finish. Yibo also models knitwear, including a blue cable-stitch sweater and a beige blazer with oversized sleeves. - Taylor Russell:
Canadian actress Taylor Russell showcases a cropped leather cape jacket with a draped burgundy leather skirt. In more summery looks, she wears floral dresses and a mini-cut brown sequined dress.
Campaign Themes and Locations
The LOEWE SS25 collection embraces nature’s beauty, with pieces that evoke both freedom and strength. The Catalonian backdrop amplifies the collection’s themes, with flowing floral dresses in the wind and LOEWE’s leather handbags hanging from bare tree branches.