In honour of Breast Cancer Awareness Month in October, More Cravings by Marriott BonvoyTM is committed to helping patients and survivors by offering crucial assistance. This #PINKtober, more than 100 app-based outlets working with Breast Friends will raise critical funds for the Al Jalila Foundation.
For the #PINKtober campaign, more than 100 of the best restaurants in the UAE featured on the More Cravings by Marriott Bonvoy app will host a range of events, including brunches with a pink theme, ladies’ nights, afternoon teas, raffles, and wellness activities. This contains, among many others, B.I.G. turns Pink, Pink Afternoon Teas, and Bubbalicious Goes Pink. The Al Jalila Foundation will receive a share of the #PINKtober campaign sales from each participating establishment.
The More Cravings app easily lists the entire month’s worth of culinary events and deals, and it also allows users to make reservations for tables. Guests can help #PINKtober by dining through the More Cravings app since a portion of the proceeds from each #PINKtober promotion held at participating establishments during the month of October will be donated to the Al Jalila Foundation. While supplies last, guests who redeem qualifying deals through the More Cravings dining app will also receive a gift item specifically designed to promote #PINKtober.
“We are thrilled to be hosting our annual #PINKtober campaign once more in order to help the Al Jalila Foundation, which works so hard in collaboration with Breast Friends to advance breast cancer awareness, treatment, and research. We invite everyone to contribute cash for this problem that affects so many people’s lives during #PINKtober and help increase awareness of it, said Michel Nader, Area Vice President of Marriott International in the UAE.
Al Jalila Foundation CEO Dr. Abdulkareem Sultan Al Olama said: “We are thrilled with the continuous success of our cooperation with Marriott, which has lasted for almost ten years. It warms our hearts to see supporters of a cause that is dear to us, like More Cravings, bring the neighbourhood together as part of our yearly #PINKtober campaign. The Al Jalila Foundation’s efforts are made possible by the kind donations of our partners, and it is through our combined efforts that we are able to improve the lives of breast cancer patients and broaden our circle of hope.
With over 300 outlets featured throughout Marriott International hotels and resorts in the UAE, More Cravings by Marriott Bonvoy is an app.
Marriott International’s Serve 360: “Doing Good in Every Direction” sustainability and social impact platform, which directs how the firm has a good and lasting impact everywhere it conducts business, includes the #PINKtober campaign and support of the Al Jalila Foundation.