Personalised fine jewellery brand Piece of You is marking Emirati Women’s Day on 28 August with a curated collection centred on heritage, individuality and the contemporary Emirati woman.
Founded by Emirati entrepreneur Amreen Iqbal, the UAE jewellery brand has brought together four designs for the edit. Rather than treating the occasion as a single product launch, the collection presents jewellery as a personal expression of identity, heritage and everyday life.
Four designs explore Emirati identity
The UAE Heritage Full Diamond Necklace draws on national pride while remaining designed for everyday wear. Consequently, the piece brings elements of Emirati heritage into contemporary styling.
The UAE Falcon Enamel Necklace takes inspiration from the falcon, one of the UAE’s most recognisable national symbols. Reworked in enamel and gold, the design connects ideas of focus, strength and independence with a wearable expression of national identity.
Meanwhile, the Trio Waves Diamond Earcuff introduces movement through three flowing diamond lines that wrap around the ear. The design reflects the idea that a woman’s journey can take different directions, while individuality remains central to personal style.
Completing the collection, the Timeless Essentials Cross Ring features a clean, structured form designed for everyday wear. Its design focuses on lasting meaning rather than occasion-specific dressing, positioning the ring as an enduring part of a jewellery wardrobe.
Together, the four pieces explore heritage, strength, individuality and everyday meaning. In addition, the edit reflects the wider cultural significance of Emirati Women’s Day, which celebrates the achievements and identity of Emirati women across the UAE.
“Every piece we create carries a story before it carries a diamond. This edit is my way of marking Emirati Women’s Day the way it deserves, not with a single statement, but with a collection of pieces that reflect how layered and individual an Emirati woman’s journey really is. I wanted each design to feel like it belongs to her, not the other way around,” said Amreen Iqbal, Founder and Creative Director of Piece of You.
Jewellery as an expression of heritage
For Piece of You, the Emirati Women’s Day edit extends beyond a seasonal campaign. Instead, it reflects the brand’s broader approach to personalised fine jewellery, with designs intended to connect personal stories with cultural identity.
As an Emirati-founded and Emirati-led jewellery brand, Piece of You positions the collection from within the cultural conversation surrounding Emirati women. Therefore, the four designs combine references to national heritage with contemporary forms intended for everyday use.
The UAE Heritage Full Diamond Necklace, UAE Falcon Enamel Necklace, Trio Waves Diamond Earcuff and Timeless Essentials Cross Ring each offer a different interpretation of the collection’s central themes.
The resulting edit presents Emirati women’s jewellery not simply as an accessory, but as a personal object that can carry memories, values and cultural references. Ultimately, Piece of You frames Emirati Women’s Day as an opportunity to celebrate identity through pieces designed to remain part of everyday life.
The collection is available through Piece of You at www.pieceofyou.ae.
