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As the Las Vegas Grand Prix weekend builds momentum, The LEGO Group and F1 ACADEMY have revealed a multi-year partnership that brings a real LEGO Racing…

Lewis Hamilton is expanding the creative reach of Plus44 with a bold new capsule created alongside celebrated British artist Ralph Steadman. Dropping just in time for…

OMEGA is marking two decades of the Seamaster Planet Ocean with a full redesign, unveiling the fourth generation of the iconic diving line. The update introduces…

Saint Laurent has introduced a refined new flagship boutique on Avenue Montaigne, presenting an intimate counterpart to its well-known Champs-Élysées location. Guided by Anthony Vaccarello’s direction,…

A$AP Rocky extends his creative collaboration with PUMA once again, and this time he reimagines the iconic Speedcat Racing silhouette with a rugged, motorsport-inspired twist. The…

Parmigiani Fleurier has expanded its innovative collection with the Tonda PF Minute Rattrapante “Arctic Rose,” unveiled during Dubai Watch Week. The debut introduces a fresh interpretation…

Ulysse Nardin and URWERK two of Switzerland’s most boundary-pushing independent watchmakers have teamed up for the first time to create the UR-FREAK, a striking fusion of…