PUMA has secured a major partnership with the Premier League, becoming its Official Ball Supplier starting in the 2025/26 season. This agreement strengthens the German sportswear…
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PUMA and UK rap icon Skepta have unveiled a fresh take on the Skope Forever Mid, a silhouette originally introduced in 2024 with a hiking-inspired design.…
The designer’s bold running sneakers debut. After teasing a collaboration with PUMA back in July, Salehe Bembury has revealed the first look at his forthcoming collection.…
Revamping Retro Football Style in Bold Blue PUMA and Rihanna continue their successful partnership with the limited-edition FENTY Avanti LS, an updated take on the classic…
PUMA has launched its inaugural kits for Portugal’s national football teams, marking the beginning of its partnership with the Portuguese Football Federation (FPF). Designed for both…
The Celestial Collection was created by creative studio and agency Boredpuma in collaboration with Dubai-based retail brand Splash Fashions, part of the Landmark Group, reinforcing their…